What I hate about the food industry

We are surrounded. Surrounded by bad advice, surrounded by bad foods, and surrounded by bad advertising. With so many foods out there and so many people telling you how you should be eating, how the hell are you supposed to know what is right and what is wrong?

The problem we face in the world of food is it’s a marketing dream. If you say it is fat-free then people will buy it because fat is apparently bad. If they say that protein is good for you and a cereal or chocolate bar is being advertised as ‘protein snickers’ or ‘protein weetabix’ then surely it is better for us all than the original thing? Nope. If something says that it is reduced salt and sugar, does that mean that it is good for us? Nope. You must still look at the total sugar and salt content on the food label.

The other part of marketing is people. There are so many people out there trying to sell you something and the reality of it all is that people don’t want to be sold ‘Consume a balanced diet, it’s good for you!’ Instead they want a quick fix, a solution, and something that is easy.

If you look at all diets they are all the same. They may not be packaged or branded the same however they all have one thing in common……a calorie deficit. When you take a big food group out of the diet then people don’t overindulge on the ones they are left with. I don’t know anyone who has followed the Atkins diet and consumed 2 steaks, a chicken, a dozen eggs, a block of cheese, and a slab of butter each day. Instead they stick to their normal food intake just without the carbohydrates. This creates a calorie deficit.

A weight watchers diet is following a points system where you can eat whatever the hell you like. You can eat anything as long as you don’t go over the amount of points each day. This is a calorie deficit.

For the past 20 plus years ‘professionals’ have been telling people you that fat is the devil and you can consume anything as long as it isn’t fat. Does this mean that you can’t eat nuts, salmon, avocados? We must consume healthy fats!

Once again, if you remove a food group and lose weight then it is down to a calorie deficit, NOT because of a certain food group.

The Keto diet is a low carb high fat diet. Sounds quite similar to the Atkins diet right? If you reduce your carbohydrate intake then of course you will lose weight because after all, weight loss is a result of consuming less calories than you are burning off.

With so many people telling you what you should be eating then how the hell are you supposed to find out what is right and what is wrong?

Follow my rules for food consumption

If you follow my tips below then you will have the freedom to choose your foods, live a healthier lifestyle, and create a stable food intake that will benefit you long-term. Not just for a few weeks or months, for the rest of your life!

Never cut out a food group

Cutting out a complete food group is not good for you at all. It deprives your body from essential nutrients that are needed for your body to function properly. Even if your goal is to lose weight, it’s best long-term to focus on reducing your food intake from each food group.

Consume Vitamins and Minerals

Many people dismiss the importance of vitamins and minerals. They are natures medicine and without them then you are prone to disease and illness. Most people don’t include them because they don’t like salad and vegetables however in your adult life you can’t be behaving like a picky 5-year-old. When taking in your fruit and vegetables, make sure that you are consuming a variety of colours as each colour offers different vitamins and minerals.

Don’t follow a specific diet

I hate diets and so should you too. A diet to me is a marketing tool. Most diets remove food groups or encourage you to eat in a way that is not healthy at all. Yes you may be able to lose weight however your health should come first. The best way to lose weight is through healthy eating. This creates a healthy body and also sustainable results.

Stay hydrated

Water is extremely important. Most people would pick a coffee with added cream or sugars, or a carbonated soft drink over water any day. Drinking water keeps you hydrated which helps your body function properly. Just a slight drop in hydration and you may feel tired, unable to focus, and your concentration levels decrease.

Don’t buy fat-free or sugar-free products

A big hatred is free foods. When food says fat-free then it tends to contain high sugar levels. When a food says sugar-free then the sugar is replaced with artificial sweeteners which can be more damaging for your health. It may sound strange but pick the more natural food rather than the fat-free or sugar-free one.

Don’t buy something because it has the word ‘protein’ on the box

The most popular thing at the moment is protein. It is the king of macronutrients to many however most people are already consuming sufficient protein each day. Just because it has the word protein on the packaging, it does not mean it’s healthy, and will still contain sugars and fats in the ingredients if you look closely. Don’t be ripped off; if you want protein then just eat some chicken.

Educate yourself

If you educate yourself then you will have the knowledge needed to make the correct decision for you. We are all different and what works for one person won’t work for the other. Educate yourself on the benefits of each food group. Assess your body and how it responds to certain ways of eating, and you will achieve so much more.

I am basically trying to help you understand that there is so much money to be made through marketing food as ‘healthy’. Money is made by selling something that sounds appealing and easy.

The things you should be buying are the things that are always there and don’t need advertising. Things like fruit and vegetables, chicken, and milk. The reason why these aren’t advertised is because we need them.

Supermarkets know that we need good sources of protein, vitamins and minerals, carbohydrates, fats and fibre. Because these foods aren’t fancy and they are classed as necessities then they don’t get the limelight.

When advertisers know that people will buy something because they switched the sugar for artificial sweeteners, or switched the fat for a truck load of sugar, then it will be on the TV adverts creating a vision of your perfect life.

Don’t believe what is said on TV adverts, read the food labels to see the truth, and educate yourself on nutrition and healthy eating.

‘People are fed by the food industry, which pays no attention to health, and are treated by the health industry, which pays no attention to food.’ – Wendell Berry

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